Mariners Job Opportunities

Director, Ballpark Sales & Marketing

Director, Ballpark Sales & Marketing

Position Description:
The Director, Ballpark Sales & Marketing is responsible for the utilization of Safeco Field for providing exceptional non-baseball event experiences that maximize revenue generating opportunities in a safe, clean and friendly ballpark.

Essential Duties & Responsibilities:

Meets ballpark sales and marketing financial objectives by forecasting requirements, preparing an annual budget, scheduling expenditures, analyzing variances, initiating corrective actions, analyzing trends and results, establishing pricing strategies and monitoring costs and competition.
Achieves ballpark sales and marketing operational objectives by preparing and completing action plans, implementing customer-service standards, resolving problems, completing audits, identifying trends, determining improvements and implementing additional changes as needed.
Accomplishes ballpark sales and marketing objectives by planning, developing, implementing, and evaluating advertising.
Identifies marketing opportunities by identifying consumer requirements, defining market, analyzing competitor's share as well as competitor strengths and weaknesses.
Improves ballpark marketability and profitability by researching, identifying, and capitalizing on market opportunities, improving existing events packaging and coordinating new event development.
Actively sells and books the ballpark while maintaining Events and Field Use calendars.
Sustains rapport with key existing clients by making periodic visits, exploring specific needs and anticipating new opportunities.
Enhances job knowledge by participating in educational opportunities, reading professional publications, maintaining personal networks and participating in professional organizations.
Takes responsibility for other duties as assigned.

Competencies:

Bachelor's Degree and/or Hotel Management Degree or Diploma
3+ years of experience/demonstrated success in a similar capacity; hospitality industry preferred
Highly energetic with exceptional presentation and written/verbal communication skills
Skilled in Financial Planning & Strategy, Marketing Concepts, Interpersonal Relationships, Sales Planning, Competitive Analysis, Computer Literacy, Electronic Media Campaigns, Understanding the Customer, Product Development, Client Relationships, Negotiation, Project Management and Creativity

Job Application and Selection Process:
A resume accompanied by a cover letter must be received by December 11th, 2013. Application materials should be sent to:

Jeremy Weir
Director, Human Resources
jweir@mariners.com

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